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Texas Toast Brunch & Burgers

Services

Digital Marketing & Media, Website Development

Date

July 2025

Location

Austin, TX

Role

Brand Consultant, Website Designer, Media Production

Texas Toast Brunch & Burgers — Growth & Creative Partnership

Texas Toast is a beloved Austin eatery specializing in hearty brunch classics and burgers. We partnered with them to elevate their brand presence, increase foot traffic, and build a sustainable marketing engine.

1. Brand & Creative Direction
Defined a visual identity refresh and creative “voice” to better reflect Texas Toast’s warm, bold personality — bridging Southern comfort food with a modern, energetic Austin vibe.

Oversaw food, interior, and lifestyle photography (menu shots, ambiance, behind-the-scenes) to fuel social content, menus, and digital ads.

2. Website & Digital Experience
Built a lean, conversion-focused website (landing + menu + contact + story) optimized for mobile and local search.

Integrated ordering and menu systems to streamline UX for walk-ins and takeout/delivery.

Enhanced site SEO (on-page content, structured data, alt tags) to ensure Texas Toast appears for local queries (e.g. “best brunch Austin,” “burgers near me”).

3. Local SEO / Google My Business
Audit & optimization of Google Business Profile: updated images, menu integration, hours, posts, Q&A.

Geo-targeted landing pages and local content to support nearby searches (Lake Travis, Hudson Bend, etc.).

Ongoing review capture and reputation management to boost ratings and visibility.

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